Austin is home to a long list of businesses, ranging from startups to large multi-branch firms, and for those businesses whose bread and butter is sales, it’s important to build your brand. Whether you have a new, original idea for a clothing line or a web design service, as your Texas company grows, you’ll find it necessary to invest in services from an advertising agency in Austin.

However, not every advertising agency in Austin is cut from the same cloth. When trying to build your brand, it’s important to seek out an advertising agency in Austin that has the right approach and planning in order to be a proper fit to grow your brand. And sadly, things don’t always go smoothly.

There are a number of reasons things may not go so smoothly when working with the advertising agency in Austin you’ve opted for.

What Does an Advertising Agency in Austin Do for Business?

In brief, Austin businesses benefit greatly by using the services of an advertising agency in Austin. These agencies are crucial to the growth process of a burgeoning business, taking on all the necessary tasks to grow both brand and repute.

Some of the key purposes of an advertising agency in Austin are: planning a marketing campaign; brainstorming ideas; working with both an in-house and outside creative team of content creators and media personnel; keeping up-to-the-minute track of demographics, market trends, and social media; and monitoring for growth in return-on-investment.

But despite all the promise an advertising agency in Austin can give you, you may be reconsidering your choice if your marketing campaign isn’t going so well. There can be a number of snags you will hit that can actually make you worse off. So if you’re uncertain about your relationship with an advertising agency in Austin, here are some signs it’s time to move on and find a new agency.

Signs You Need a New Advertising Agency

1. They Don’t Challenge Your Ideas

An advertising agency in Austin that just “goes with the flow” is a red flag. It might seem flattering at first if the agency gives your ideas lip service, but this is not only a decidedly lazy approach; it can also spell disaster.
In order to be effective, an advertising agency in Austin should have a number of counterproposals, or at least ways to tweak your idea so that it becomes more marketable and consumer friendly. This is one of the specialties of an advertising agency in Austin, and if ideas aren’t challenged, there’s a good chance your brand won’t even get off the ground, getting smothered amongst all the competition.

2. They’re Not Telling You The Whole Story

Another bad sign that it’s time to move on is when your advertising agency in Austin tries to sweep misfortune under the rug, and only discusses areas where your marketing strategy has shown success. Often, this is a sign of lack of experience. An advertising agency in Austin run by amateurs often needs to save its own skin.

If this is the case, it’s time to move on. An advertising agency in Austin should be willing to be totally transparent, immediately communicating any issues with you so you can come up with a strategy to overcome the problem and continue with a marketing strategy that works.

3. They Have a Bad Reputation

As an upstart, it’s very likely you’ll have some naïveté when approaching an advertising agency in Austin. Sometimes, a pitch is so tantalizing that it will win you over immediately, making you feel inspired and eager to embark on your campaign.

But there can be trouble afoot if other businesses have had bad experiences. Reputation is important for an advertising agency in Austin. If the agency has an ill repute, how can you trust its efforts for growing a brand in a large, busy market?

4. You Seldom Hear from Them

Communication is one of the most important qualities in an advertising agency in Austin. It’s vitally important to keep in contact as much as possible since market trends can literally change hour by hour, and building a brand means both keeping up, and keeping you in the loop.

But if your advertising agency in Austin is often missing in action, or if you hear from them only once every couple of weeks, it means they are not dedicated enough to effectively grow your brand. This kind of apathy rings clear in marketing. A lack of passion means you will surely get crushed.

5. You’re Not Getting an ROI

Finally, the greatest metric for how effective an advertising agency in Austin has been in growing your brand is seeing the numbers of both purchasing and production go up as a result of an ad campaign. If your comprehensive ad campaign isn’t showing any results, it’s time to move on. This isn’t necessarily a sign that the advertising agency in Austin is lacking competence, though. Like many other relationships, some agencies are simply not a good fit for your product or service.

Advertising Agency in Austin

It should be clear now that quality matters in an ad campaign. An advertising agency in Austin should be experienced, eager, transparent, creative, and should have your interests at heart.